Video duration: 1526 seconds
Global video hits: 21477
Tom Leung describes how to implement a variety of testing scenarios using Website Optimizer.
http://www.google .com/analytics/conve rsionuniversity.html
Video duration: 149 seconds
Global video hits: 948
This is the first video from Websalad's video series aimed at dispelling the confusion which surrounds SEO practices. This video discusses what Taguchi Multivariate testing is and how it can improve your website.
Video duration: 583 seconds
Global video hits: 2018
The LINEST() is dynamic: you don't need to re-run if the data changes. It returns an array, so don't forget to START by selecting a RANGE and finish with CTRL+SHIFT+ENTER.
Video duration: 4502 seconds
Global video hits: 18932
Step-by-step walk through of how to successfully create and launch A/B and multivariate experiments in Website Optimizer.
http://services.g oogle.com/websiteopt imizer/
Video duration: 590 seconds
Global video hits: 4166
This video shows you how to use the Taguchi method to improve the clickthrough rate of your adwords ads using a spreadsheet. A way to get the spreadsheet is included.
Video duration: 3856 seconds
Global video hits: 816
Tom Leung (Product Manager, Google) and Raquel Hirsch (WiderFunnel Marketing) discuss Website Optimizer and the impact that content-testing can have on your bottom line.